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    Customized Websites for Businesses: Good Idea or Unnecessary Expense?

    Customized Websites for Businesses: Good Idea or Unnecessary Expense?

    Why would you not want your website to be better than the horde?

    However, it certainly won’t happen if you opt for a generic website. Customized websites give one the option of having a personalized website which stands out, generates more footfalls and subsequently leads to more business.

    Now, the first argument anyone will logically have is that custom designs are more expensive. True. But any smart businessman knows that if a minor expense leads to a major gain, then it is not an expense, it is an investment. I cannot tell you generic websites are not good for you with certainty, but I can tell you why customized website designs are better for you. 

    ·         Personalization – The first reason to opt for one is the fact the website will be built from scratch. It will not be a mix and matches of pre-made templates. That equates to the element of personalization.

    ·         Branding – A custom design will afford you the flexibility to build a website that matches your business in every way, essentially making it an extension of your brand. Not just a bulletin board of information. What this also means is that it will be unique, because no two people think alike.

    ·         Superior SEO – Probably one of the biggest benefits of custom designed websites is that your website will be built by experts, from the very beginning, to be search engine friendly. I don’t have to tell you what that means.

    ·         Better Control and Management– Another important aspect that makes a big argument for customized web designs – that it gives you total control over your website. How much content of the website could you manage to dictate with pre-made templates? Not much, I guess. And this does not only mean your website will look more beautiful. It also means you can directly influence the message it conveys and the brand image it portrays – you can bring all the qualities that make your business what it is. You can bring in the same work ethic leading to quality content which you will definitely help you bring in more customers. This cannot be done if you don’t have much of a say in the way your website is built. If one can realize how good your business is just by seeing the website, it WILL mean more business, and that is of course is what you want.

    ·         Expertise – I think one last argument that should seal it is the fact that there is a room for improvement and change, always. A team of experts, under your guidelines, will build a custom website completely suited to your needs. So, any changes you want will not mean starting again. And since you will already have a working relationship with these experts, you will always find it easy to make as many improvements in the future as you want. This means you can go on making your website better suited to current day needs – the sky is the limit!

    Conclusion

    So, yes, custom designed websites may look like a superfluous expense, but they are a smart investment that will surely help you grow your business exponentially. iDreamBiz has been designing professional websites for nearly a decade now. Get in touch for all your website related needs.

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