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    Explained: Why Customized Web Solutions and Email Campaign Management Go Hand-In-Hand

    Explained: Why Customized Web Solutions and Email Campaign Management Go Hand-In-Hand

    Ok! So, you’ve just finished creating an awesome website for your business and can’t wait to see how it helps generate more ROI for you. After all, you’ve spent a lot of moolah on custom web solutions to ensure that your website has all the best, most user-friendly functionalities.

    Now, after a couple of weeks of your website’s launch, you notice, contrary to your expectations, that there hasn’t been a significant increase in the amount of business that you have generated. You’re puzzled – “I got such a good website developed and yet I don’t see much of a hike in revenue generation. What could be the reason? What am I missing out on?”, you think to yourself.

    Well, my friend, the reason why you’re not being able to muster up some solid profits from your website is that most people don’t even know that it exists! It has only been a couple of weeks since you launched your website, and awesome as it may be, you still need to inform the world about it in order to generate the required buzz and consequently generate more business. Two weeks isn’t enough time for you to start getting organic traffic through search engines and other portals, no matter how good your website’s SEO is.

    What, then, is the solution?

    Simply put, it’s email campaign management!

    Email campaigns are a great tool for marketing your business to the world. Relatively less expensive than other channels of marketing, you can send targeted emails to your business prospects, informing them about your new website and the awesome products and/or services that it offers. The best part about email marketing is that you are reaching out to prospects directly, via their inbox. Just a bit of research and brainstorming can help you create campaigns that offer your prospects exactly what they are in need of. Throw in some discounts and freebies into the mix, and what you have is a sure-shot recipe for your business success! This is what email campaign management is all about – creating email marketing campaigns that actually work.

    iDreamBiz is a one-stop solution for all your digital needs. From customized websites created as per your specific needs, to email campaign management for generating the buzz that your business needs and deserves, we do it all. UI/UX design and website development, mobility solutions, cloud solutions and even IoT – there is no task too big for us.

    Get in touch with us today if you are in need of any of the aforementioned services.



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